Tips on increasing website traffic can be applied to developing the business website that you have. If traffic increases, then the possibility of running a business is also growing.
Maybe you have done various ways to optimize the website, but did not get maximum results. But you don't need to worry, because the following tips can increase site traffic faster.
Do Keyword Research
Tips that can be used to increase website traffic are doing keyword research. This is because using the right keywords can affect the performance of a business website in search results. In addition, by doing research, you can find out the competitive map of these keywords.
So that you can choose keywords that are relevant to the content on the website while at the same time knowing the performance of keywords in search engines. That way, every content uploaded on the website can be more optimal in attracting readers. When conducting keyword research, there are 4 important components that must be considered, which are as follows.
Search Volumes
Search volume is how many keywords are searched for in search engines in a certain time.
Keyword Difficulty Level
The keyword difficulty level shows the difficulty level of the keyword to be on the first page of search results.
Keyword Suggestions
Keyword suggestions are keywords that are suggested when doing research. Usually keyword suggestions suggest the keywords you are looking for.
Serp Engine Result Pages (SERP)
SERP functions to see the quality of pages that can rank top in Google search results.
Write a Catchy Title
Apart from keywords, writing titles is also very important for increasing business website traffic . Before opening the content, one tends to see the title first. Therefore, you have to create interesting content titles so that searchers on Google see and read them. Apart from making interesting titles, you also have to apply the title method appropriately. Here's a method that can be applied in writing titles.
Use numbers or a list in the title of the article
This method is effective enough to get people interested. For example, by writing the title "15 Surefire Ways to Increase Sales."
Write Article Discussion Clearly
The second method is to clearly write down what is discussed in the article. That way, potential readers can find out what they get from reading your article.
Insert Strong Adjectives in the Title
The final method is to include strong adjectives in the title. You can use words like accurate, powerful, best, effective, and so on. These words can make readers interested and open articles on your website.
Add Interesting Visuals
Tips for increasing website traffic next are adding attractive visuals to the content created. Even though the discussion of the article is interesting, if it is not added with visuals it will certainly make the reader bored. If the reader is bored, they will immediately leave the website that you created and don't want to reopen it.
Apart from that, the addition of visuals in the content is also a factor in increasing the website's ranking on search pages. Therefore, always add attractive visuals to every article you write, such as adding photos, illustrations, or infographics.
Create Quality Content
Tips for increasing traffic on your website are by creating quality content. Good and quality content is content that is informative, interesting, and unique. Make sure before creating content, you have done in-depth research so that your business website can be better and more original. There are 4 things that must be considered in creating content for a business website, which are as follows.
Avoid copy-pasting articles from other websites
Use synonyms, so that there are no repeated synonyms in the article
Avoid discussions that are distorted or irrelevant to the title
Create quality article discussions that provide information to readers
Increase Website Speed
Website speed plays an important role in increasing business website traffic. This is because some people will leave a website that has a long loading time or more than 3 seconds.
So if your website loads for more than 3 seconds, there are many chances that visitors will leave it. This will certainly affect your website traffic later. Therefore, make sure you understand how to increase website speed, so that visitors don't leave it.
Take advantage of Internal Links
The next tip for increasing website traffic is by increasing internal links. Internal links are links from one page to another, but still on one website. Having internal links can help search engines understand the context between pages on your business website. Therefore, try to create content that is interconnected with each other so that it is easily found by search engines.
Add Share Button
Tips for increasing traffic on the next website are adding social media share buttons to uploaded articles. This is so that your article is read and shared by many people, so that it can increase traffic. There are various choices of social media buttons that you can choose for your website.
Competitor Research
Competitor research is an important part that must be done. You can use various tools for competitor research, one of which is Ahrefs. In this tool there is a site explorer feature which will provide reports on the quality of backlinks, keywords, domain quality, and so on.
There are various precise tips for increasing website traffic , from keyword research to competitor research. Please note that increasing traffic cannot be done quickly and certainly takes time. Therefore, make sure to consistently practice the tips above so you can increase website traffic.